Generative AI is a major disruptor of creative work that has the potential to significantly alter both independent and salaried creative work.

Goldman Sachs foresees up to 300 million jobs to be affected by AI worldwide (that is 18% of jobs). The new capabilities offered by Generative AI will particularly affect white collars job, but “affect” does not mean “kill”.

“The American influencer marketing ecosystem generally sets trends for influencer marketing around the world. But there’s so much creativity and innovation on social media globally,” Angela Simaan, senior director of communications at Obviously “

Proficiency in a wide range of technological tools is becoming increasingly important in the workplace, with data analysis, online collaboration, and project management among the leading skills needed by employees.

Most managers now understand that they must deliver value not just through their offerings, but also from the entire customer journey. Doing so improves customer satisfaction, bolsters sales, and grows customer lifetime value.